Tag: Analysis Workspace

Summary Report Suites in Adobe Analytics

Ever since Adobe released Analysis Workspace in 2016, customers were looking for a way to combine data from multiple Report Suites within a single Project in Analysis Workspace. Earlier in 2020 we were finally able to pull data from more than one Report Suite in Workspace, since Report Suites could now be selected on a […]

Advanced Time Series Analysis through Linear Regression – Statistics in Adobe Analytics

Previously in this little series, we took a look at how we can describe our trended data by using the statistical Mean and Standard Deviation. While this works quite well for data that doesn’t change much over time, it is rather limited in regards to take trends into account. With this post, we are doing […]

Simple Time Series Analysis through Standard Deviation – Statistics in Adobe Analytics

In my last post, we took a look at how Descriptive Statistical Analysis can help us understand our site performance using the simple Mean. I introduced the concept of conditional counters to help us identify our top- and bottom-performing sites. Today we are going to extend our knowledge of descriptive statistical methods by using Standard […]

Simple Mean and Conditional Counters – Statistics in Adobe Analytics

In my last post, we took a look at how we can predict the future through Regression Analysis with Adobe Analytics and visualize it in Analysis Workspace. While that was a quite advanced post, there are a lot of things we can do using basic statistical analysis. This is what we are going to look […]

Predictive Regression Analysis – Statistics in Adobe Analytics

Adobe Analytics is awesome for analyzing historical data. Besides Segments, Drilldowns or Derived Metrics, it also offers some advanced statistical functions like Regression Analysis. Here are some examples for the different regression models that are available today: It would be really cool if we could use this functionality to predict the future with some regressive […]

Generating more business value with the Adobe Analytics dashboards App

The Adobe Analytics dashboards App has been out for some days now. It has been one of the most demanded features among Analytics users for years. Personally, I had to disappoint my business users for quite some time whenever they asked for an App. So naturally, I was quite happy when it finally came out. […]

Trying out the new Adobe Analytics App

Adobe Analytics still is the most complete solution for Digital Analytics. But for years, there has been one thing missing: A mature way to use dashboards on the go, without using your computer. While Analytics is usable on mobile browsers on a technical level, it is not the best user experience for both Analysts and […]

Analysis Workspace Hacks (AGE) – Metric Targets

This is a post in the Adam-Greco-Edition (AGE) series of posts. They aim to iterate on some great posts by Adam Greco, showing some different approaches to achieve similar things. In another great Post, Adam Greco showed how we can have Metric Targets in Analysis Workspace. His approach includes setting up a Data Source to […]

Analysis Workspace Hacks (AGE) – Average Daily Unique Visitors

This is a post in the Adam-Greco-Edition (AGE) series of posts. They aim to iterate on some great posts by Adam Greco, showing some different approaches to achieve similar things. In one of his posts Adam Greco shows a way to replicate the Daily Unique Visitors Metric from Reports & Analytics in Analysis Workspace. His […]

Analysis Workspace Hacks – Next and Previous Page Report

Analysis Workspace is the most capable solution for Web Analysts today. It allows us to switch between building a Dashboard or old-school Report or something in the middle on the fly. It has surpassed the old Reports & Analytics Interface in functionality and workflow effectiveness and leaves you longing for it once you start using […]

Analysis Workspace Hacks – Link Events on Page Reports

Adobe Analytics gives us two types of events to use for our tracking implementation. With Page Tracking (calling s.t() in Websites or trackState() in Apps) we are supposed to measure when a page has been viewed. If we want to measure interactions on a given page, we would use Custom Link Tracking (s.tl() in Web […]

Why the new Unspecified filter in Adobe’s Analysis Workspace is the worst thing ever

It’s hard for me to write a post like this. It’s no secret: For the last years I spent in web analytics, I’ve become a huge fan of Adobe Analytics if it fits your company. I got to know all the intricate inner workings and the beautiful interface they call Analysis Workspace. But the recent […]

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